Method of calculating popularity and how to use it.
On Instagram the popularity of a particular hashtag is equal to the frequency of its use.
The frequency of use is the number of posts on Instagram with a specific hashtag.
It follows from this that the popularity of a set of hashtags is the total number of posts of all hashtags included in the set.
The more popular a hashtag set is, the more likes and followers you can get from it.
At the same time, the more popular a set of hashtags, the faster you have to add it to the description of the post or comment to it, because the feed of hashtags is chronological and posts on more popular hashtags quickly replace each other at the top of the feed.
How to understand and use color codes (red, orange, yellow)?
- Red - High popularity - More than 10,000,000.
- Orange - Average popularity - More than 1,000,000 and less than 10,000,000.
- Yellow - Low popularity - Less than 1,000,000.